In this unapologetically raw business lesson, Matt Haycox gets real about surviving a brutal 2024—a year filled with personal and professional challenges that could’ve broken anyone. From managing relentless pressure to sticking to non-negotiable habits, Matt shares the no-bollocks strategies that kept him in the fight when everything seemed stacked against him.
“We’ve all got a 100% survival rate for our worst days. That’s your proof to keep going.”
Key Takeaways:
- Pressure is a muscle: The more you use it, the stronger it gets—but even the strongest muscles need recovery.
- Non-negotiables for resilience: Matt’s “Big Three” habits—exercise, sauna sessions, and ice baths—kept him grounded through the chaos.
- Distractions destroy momentum: When life goes sideways, staying clear-headed is non-negotiable for making a comeback.
- Consistency > Motivation: Forget waiting for the perfect moment; the best routines are the ones you stick to, no matter what.
- You’ve already proven your strength: Remember, you’ve survived 100% of your worst days. Keep pushing forward.
Entrepreneurship isn’t all wins and highlight reels—it’s messy, unpredictable, and sometimes brutal. Matt’s brutally honest take on surviving tough times is a masterclass in resilience, offering actionable advice for anyone battling through the ups and downs of life and business.
Timestamps
0:00 – A Tough Year
1:34 – Dealing with Stress
2:03 – 3 Things I Didn't Let Slip!
3:33 – Final Thoughts
