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Rigged

How the Insolvency Industry Profits From Your Failure — And How to Stop Them

Your business hits trouble. An insolvency practitioner gets involved. And suddenly you’re being pushed towards liquidation when your company could possibly be saved — because liquidating you is more profitable than rescuing you.

They’ll manufacture personal liability where none exists. They’ll fabricate claims to extend their engagement. They’ll hide the alternatives that could save your business — because those alternatives don’t generate fees. And they’ll do it all while telling you there’s nothing you can do about it.

This book exposes exactly how the insolvency industry works, who profits, and what you can do to protect yourself, challenge their conduct, and take back control. The only insolvency book in the UK written for the director, not the industry.

Rigged by Matt Haycox

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Sound Familiar?

You’ve been told your only option is liquidation — but nobody’s explained the alternatives.

Your IP is pushing you towards a decision that benefits them, not your creditors.

You’re being told you’re personally liable for company debts — and you don’t know if it’s true.

You’ve been told to “just let the IP handle it” — but their fees are spiralling and nothing’s happening.

Your accountant referred you to an IP and now you’re wondering who’s actually working for who.

You’re terrified the house, the savings, and the family are on the line — and nobody’s telling you the truth.

There is a way out. And it starts with understanding that the system you’re about to enter is not designed to save your business. It’s designed to profit from its failure — whether that failure was inevitable or not. This book was written to change that.

Why I Wrote This Book

What You’re Getting

Are You Actually Insolvent? — How to know if you’re truly insolvent or just stressed — because IPs and accountants profit from you not knowing the difference.

Why They Push Liquidation — The business model that makes liquidation more profitable than saving your company — and the referral kickbacks between accountants and IPs.

Manufactured Personal Liability — How IPs create personal claims against directors that don’t legally exist — and how to challenge every single one.

The DLA Timebomb — How they inflate Director’s Loan Account claims to extract money from you personally — and how one director reduced his from £87,000 to £6,000.

The Escape Routes They Won’t Tell You About — CVA, Phoenix, Pre-Pack, Moratorium — the alternatives that could save your business but don’t generate IP fees.

The Personal Guarantee Fortress — How to settle PG claims for pennies in the pound — because most PG threats are negotiable, not absolute.

Holding Them Accountable — The 2025 court ruling that lets you hold the IP personally accountable for misconduct — and how to use it.

The Psychological Game — How IPs use fear, urgency, and confusion to stop you asking questions — and how to take back control of every meeting.

9 Downloadable Assets — Checklists, scorecards, templates, and worksheets you can use in your next meeting.

Facing the Insolvency System
Without This Book vs. With It

Without Rigged

  • You get pushed into liquidation without knowing there were alternatives
  • You accept personal liability claims that may not be legally valid
  • You don’t realise the IP is working for themselves, not your creditors
  • You sign documents you don’t understand that expose you personally
  • You lose your business when it could have been saved
  • You feel powerless because nobody tells you the truth

With Rigged

  • You know whether liquidation is actually necessary — or just profitable for the IP
  • You challenge manufactured personal liability claims before they stick
  • You understand who the IP really works for and how to hold them accountable
  • You know about CVAs, Pre-Packs, and the Moratorium before it’s too late
  • You explore every rescue option before accepting closure
  • You take control of the process instead of being a passenger in your own destruction

Reader Results

Don’t Take My Word For It

“My IP told me liquidation was my only option. After reading Rigged, I discovered I qualified for a CVA that could have saved the business. They never mentioned it because liquidation generated more fees for them. I wish I’d had this book 12 months earlier.”

D David C. Former MD, Property Development

“They manufactured a personal liability claim against me for £140K that didn’t legally exist. Rigged showed me exactly how to challenge it. The claim was dropped within 6 weeks. This book saved my house.”

A Amanda F. Director, Retail Group

“We were pushed into administration by our accountant who had a referral arrangement with the IP. Nobody told us there were alternatives. If I’d read Rigged first, I’d have known my business didn’t need to die. It might still be here.”

K Karen L. Former Owner, Care Home Group

“Rigged is the most important business book I’ve ever read. Not because it’s inspiring — because it’s terrifying. It exposes an entire industry designed to profit from your worst moment, and gives you the tools to fight back.”

P Paul W. Turnaround Director

Written by someone who survived the insolvency system

Matt Haycox

When my businesses hit the wall in 2008, I was pushed into insolvency by practitioners who had zero interest in saving my company. They manufactured personal claims against me. They pushed liquidation when alternatives existed. They billed obscene fees while my creditors got nothing. And they did it all while telling me I had no choice.

I had 70+ hospitality venues. Barclays pulled the plug overnight. I was declared personally bankrupt at 27. And the insolvency practitioners circled like vultures — not to help, but to profit. They dismantled everything I’d built because liquidation was more lucrative than rescue.

They were wrong about one thing: that I couldn’t fight back. There was plenty I could have done — if I’d known my rights, understood which claims were fabricated, and realised the alternatives they were hiding from me.

Nobody told me any of that. So I wrote this book. Not as a lawyer. Not as an IP. As a director who’s been through it, survived it, rebuilt from zero, and now makes sure my clients in the 700+ businesses I have funded never suffer the same way I did. This is the book I wish I’d had when I was sitting on my driveway with nothing.

“Not written by an IP. Not written by a lawyer charging you £500 an hour. Written by a director who went through insolvency, saw how rigged it is, rebuilt on the other side, and came back to expose the whole thing.”
Matt Haycox

You’re Probably Wondering…

“Is this actually free?”

Yes! Absolutely! You enter your name and email, and the book is sent instantly. Matt wrote it because he’s angry about a system that destroys businesses for profit, not because he needs your £9.99.

“My IP says liquidation is my only option. Is that true?”

Almost certainly not. IPs push liquidation because it’s the most profitable outcome for them. This book covers every alternative — CVAs, pre-packs, moratoriums, informal arrangements — and helps you work out which ones your IP conveniently forgot to mention.

“They’re saying I’m personally liable. Am I?”

Maybe. Maybe not. IPs routinely manufacture personal liability claims against directors because it’s another revenue stream. This book shows you exactly which claims are legitimate, which are fabricated, and how to challenge the ones that don’t stack up.

“Is this a sales pitch for an IP firm?”

No. Matt is not an IP. He doesn’t sell liquidations. This is the only insolvency guide in the UK written for the director, not the industry. There is nothing to buy on this page.

“How long will it take to read?”

It’s 200+ pages, but you don’t need to read it cover to cover. Most directors go straight to the chapter that matches their situation. The downloadable assets are designed to be used in real meetings — print them, take them with you.

The System Is Counting On You
Not Understanding It

Every director who enters insolvency without this book risks being pushed into liquidation that wasn’t necessary, accepting personal liability that doesn’t exist, and losing everything while the professionals profit. Your move.

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